Blog

From SolutionsByHiTech.com to IT.Inc: A New Era of Simplicity

For years, our domain name was a mouthful: SolutionsByHiTech.com. Every time we shared it, we had to clarify:
“Solutions with an ‘s’ at the end.”
“Not ‘buy,’ just ‘by.’”
“HiTech—no ‘gh.’”

Those phrases became part of our culture, but deep down, we knew something had to change.

The dream of owning HiTech.com was out of reach—locked up by a company in New York for three decades. So, we explored alternatives. That’s when we discovered the .inc extension. It had been around for a few years, but adoption was still limited. A few big corporations were using it, yet it remained largely uncharted territory.

When we saw IT.Inc was available, we jumped on it. It was bold, short, and memorable. Alongside the new domain, we launched a refreshed website to reflect our modern identity. The benefits were immediate:

Shorter email addresses (no more spelling gymnastics!)
Simpler conversations with clients
A cleaner, more professional look
Of course, change brings quirks. A few folks have turned us into a tattoo parlor by typing IT.Ink—and we’ve had other creative misspellings too. But honestly, I’ll take five letters over SolutionsByHiTech.com any day.

We’d love to hear what you think of our new site. And for fun, send us your most creative misspelling of IT.Inc. We’ll enter you into a drawing for a $25 Amazon gift card and share the funniest entries in an upcoming newsletter.

Here’s to a future that’s shorter, sharper, and simpler. Welcome to IT.Inc.